Entries by Simplified

Plain English for managers

It’s just not enough for companies to send only operational staff on plain English training. Leaders and managers must attend too so that they can properly support company-wide plain English initiatives.  (Guest post by Simplified business writing trainer, Melissa Davidson)

Business writing training: taking it back to work

You been on Simplified business writing training, you loved it, and you can’t wait to get back to work and change the way you write. But it can be overwhelming to do everything at once. Together, these small steps can become a giant leap to more effective business writing. (Guest post by Simplified business writing trainer, Melissa […]

What is plain English?

Plain English is when a reader can find, understand and use the information they need from a piece of communication. Plain English includes a range of elements such as the use of everyday words instead of jargon and legalese, and short, active sentences instead of long-winded passive sentences. But plain language isn’t only about words […]

Clear communication in business

Simplified has helped remarkable companies to put in place programmes that simplify communications and transform complexity into clarity ‒ all with the overall purpose of improving customer experience and treating customers fairly. Here are seven factors that  predict success in clear communication in business – these apply equally well to a small plain English rewrite and an enterprise-wide clear communications […]

Making communications smarter (Financial Conduct Authority)

The Financial Conduct Authority (FCA) has asked financial services firms to write for the consumer first rather than adopt a tick-box approach. In a recent FCA Discussion Paper, the Financial Conduct Authority reiterates its expectation that firms: understand and recognise the importance of communicating effectively with consumers create product and service information for consumers with at least […]

The Consumer Rights Act and training in clear communication

The Consumer Rights Act – most of which came into force on 1 October 2015 – is the latest development in the rapid and ongoing transformation of the consumer landscape. Social media activism, regulatory intervention, and an increasingly  informed consumer all mean that fairness, transparency, and simplicity in corporate communication are under the spotlight.